50 Cent Shows His 'Softer Side' In 'Baby By Me' Video, Fans Say

Destiny's Child alum Kelly Rowland is a hit in the clip: 'It's nice to see her out there.'

50 Cent talks a big game in his songs, relaying his tales from the street to his eager fans. And when you think "50 Cent music video," you'd probably expect a similarly tough take.

So what's with the family-man look in his brand-new clip for "Baby by Me," featuring Ne-Yo? We took the music video down to the folks waiting in Times Square to be in the "It's On With Alexa Chung" audience to see what they thought of the new V-neck-sweater-wearing 50 Cent.

"I like to see the softer side of 50 Cent — wearing the sweater, with the kids," Ryan said.

It seems like the people are ready to trade "50 Cent the badass" for "Curtis the family man."

For a handful of respondents, Kelly Rowland's role in the video was a highlight. "I haven't seen Kelly in a while," T'shawn said. "It's nice to see her out there, looking all sexy in her lingerie."

Even the bedroom shots seem to convey a kinder, gentler 50 Cent. And with Ne-Yo on the hook, the song itself definitely has the crossover effect.

"I've never actually liked 50 Cent, but this one really caught my attention," Josie told us. "I actually like this song a lot."

What do you think of 50 Cent's softer side? Are you happy to see Destiny's Child alum Kelly Rowland back on the scene? Let us know in the comments section below!